Blog
Stop spinning your wheels by focusing on content that matters

by Lindsey Markel, Senior content strategist

If you manage content for a website, take some pressure off and save yourself time by ditching these long-held beliefs about the web.

Three illustrated hands holding mobile phones
Man looking frustrated while assembling a piece of wood furniture
Know what you’re testing before you build it
How Behavior Driven Development (BDD) helps to inform early stages of production, not just the end-to-end testing.
An illustrated woman holding a smiling face and a frowning face, balancing on a board with a fulcrum that's a neutral face
Striking a balance between your values and your benefits
Just like many aspects of life, you won’t always find a company who is a “perfect fit” for you, but finding a place that fulfills your most important values could be the key to your happiness, psychological safety, and satisfaction at work.
100 people, mostly happy, but there’s always a few getting frustrated
Giving your future self a little credit with progressive enhancement
The web is complex, and the things you build are going to fail. With progressive enhancement, though, you can deliver the best possible experience to each and every user even when things go wrong.
A mock unit test example
What is Behat? An intro to the BDD framework
To implement automated testing that improves your code and saves you time, here's how to use Behat, a Behavior Driven Development (BDD) PHP framework.
Laptop with video play button in the center of the screen
Can't use oEmbed for video? Try this workaround
Here’s how we developed a video embed component in WordPress using Open Graph metadata and Advanced Custom Fields.
Post-it notes on a blue background with the numbers "1, 2, 3"
3 signs that you need a UX designer
How do you know that your website or app is working for the people who need it? A bad user experience is bad for business — but a UX designer can help.
Three sets of hands adding sticky notes to a journey map
What is Behavior Driven Development, and why is it valuable?
QA analyst Jeremy Boehme defines Behavior Driven Development (BDD) and answers all the questions: How does BDD work? Why is it good for the lifespan of your software? What’s the difference between BDD and TDD?
Danielle Hendricks with the hosts of the Virtual CPA Success Show podcast
It's less about selling tech, and more about understanding people
I visited the Virtual CPA Success Show podcast to talk about my role as account executive, and how I connect organizations to the Pixo team to help solve their problems through tech.
Cinderella's body with a website homepage as the head
More than pretty: How effective visual design goes beneath the surface
Investing in visual design is worth it — because how a website looks is a big part of how it works.
Pixo CEO Melinda Miller smiling while sitting at a table with colleagues
Taking pride in who you are – and finding a workplace that does too
If you’re LGBTQIA, it’s worth seeking a workplace that sees your differences as a strength, not a liability.
Illustration of three hands holding equal-sized parts of a pie chart
Your content strategy needs more than executive-level stakeholders
When designing a digital product, the highest level decision makers aren’t the only voices that matter. Talk to employees who will actually rely on the product day to day.
Three raised fists on a yellow background under the text "June 19th Juneteenth Freedom Day"
Celebrating Juneteenth with black-owned businesses I love
I grew up celebrating Juneteenth in Texas, so I wanted to share my experience — and host a digital festival of vendors — with my colleagues and friends as part of Pixo's DEI committee celebrations this year.
Woman's hand stops a row of wood dominos from falling.
How to communicate risk and empower your clients
Communicating project risk can be tough, but providing multiple options for next steps makes it easier for your team and your client to decide on the best way forward.
An illustration of a bowl of chips on background of chips
Pixo’s annual Dorito Day: The power of celebrating just because
Our favorite made-up holiday is as much about shared joy as it is about junk food.
A smiling woman in a yellow shirt standing next to a smiling woman in a red shirt standing around a table with coworkers
More than a vendor: Three reasons to choose a consulting team for your tech project
When you’re planning to invest in a new website or app, partnering with the right team is key. Find out how Pixo works, and why a consultancy like ours could be the right fit.